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Welcome to On the Move. In this hiring-focused weekly feature, The Current is rounding up recent arrivals and departures at brands and retailers across the ecommerce landscape.
This week, Amazon promotes a successor to Consumer CEO Dave Clark and renames the department he is overseeing. Plus, Kodiak and NuSkool Snacks are adding celebrities as C-level leaders.
Here’s a look at this week’s hiring and promotion news in ecommerce and consumer goods:
Amazon names Doug Herrington as CEO of Amazon Stores
Doug Herrington. (Photo courtesy of Amazon)
With the departure of Amazon Worldwide Consumer CEO Dave Clark approaching at the end of this month, the company named a new leader of its retail and ecommerce division on Tuesday.
Doug Herrington, a longtime Amazon executive with expertise in grocery, will lead the division as CEO. With this promotion, the consumer division is being renamed to Amazon Stores.
Herrington joined Amazon in 2005 and built out the company’s consumables business, then launched the Amazon Fresh grocery business in 2007. Since 2015, he has led Amazon’s North American consumer business. Herrington has been a longtime member of Amazon’s S-team, which is the group of executives from across the company that meets regularly on important issues facing the company. He served on that team with current Amazon CEO Andy Jassy since 2011.
Of Herrington, Jassy wrote, “He is a builder of great teams and brings substantial retail, grocery, demand generation, product development, and Amazon experience to bear. He’s also a terrific inventor for customers, thinks big, has thoughtful vision around how category management and ops can work well together, is a unifier, is highly curious, and an avid learner.”
Along with this move, Amazon’s operations division will be united and led by John Felton. An 18-year veteran of Amazon, Felton held leadership roles in areas including retail and operations finance, as well as fulfillment and logistics.
“John has strong end-to-end knowledge of our Fulfillment network, operates with an important mix of strategic thinking and a command of the details that matter most in our network, is right a lot, and is a strong team builder who is dedicated to making Amazon a great place to work for our employees,” Jassy wrote.
Felton will report to Herrington.
According to Business Insider, this news also comes with a pair of departures: Amazon SVP of Global Customer Fulfillment Alicia Boler-Davis and VP of Transportation Services David Bozeman are both leaving the company.
Jassy laid out the full slate of executives reporting to Herrington and their areas of leadership as follows:
- Russ Grandinetti, International Stores
- Christine Beauchamp, North America Stores
- Tony Hoggett, Physical Stores
- Dave Treadwell, Ecommerce Foundation
- Neil Lindsay, Pharmacy/AmazonCare/Healthcare
- Dharmesh Mehta, Selling Partner Services
- Peter Larsen, Buy with Prime
- Pat Bajari, Chief Economist
- John Felton, Operations
Zac Efron joins Kodiak as chief brand officer, board member
Zac Efron cooking with Kodiak. (Courtesy photo)
Food brand Kodiak announced a partnership with Zac Efron that will see the actor/producer join the company as chief brand officer and take a board seat as a shareholder.
Efron will be seeking to inspire Kodiak customers in support of brand focus areas such as conservation, healthy eating and giving. He will also seek to apply knowledge of sustainable agricultural practices, wellness and fitness to his work with the brand.
"We're really excited to welcome Zac and his valued perspectives to Kodiak," said Kodiak Cofounder and CEO Joel Clark, in a statement. "We've all watched Zac build a life of adventure that prioritizes wellness from the inside out, which he attributes in part to his belief in real food, making this collaboration feel so right. His global reach, passion for the outdoors, and focus on balanced nutrition makes him an ideal partner. We are teaming up to influence the future of food and keep America wild for future generations."
Kodiak, known for whole-grain, protein-packed breakfast and snacking products, is backed by global consumer investment firm L Catterton.
Football legend Tim Tebow is the CMO of NuSkool Snacks
Joe Christensen and Tim Tebow. (Courtesy photo)
Low-sugar snacks brand NuSkool Snacks is bringing on Tim Tebow as chief mission officer.
Tebow, who led the Florida Gators to a pair of national championships as quarterback and went on to become a media personality, will serve as the face of the company and help to elevate it with his followers. Tebow has equity in the company along with the role, according to a news release.
Founded by personal trainer and nutritionist Joe Christensen, NuSkool Snacks has a line of collagen bars and plant-based protein bars that contain 88% less sugar than leaders in the market, the company says. The company sells through a mix of channels, including DTC, Amazon and retail grocery stores.
Investors in NuSkool Snacks include Super Coffee founders Jim, Jake and Jordan DeCicco, Liquid I.V. Founder Hayden Fulstone and Sandbox Studios Managing Partner Jackie Fast. The brand was also a participant in CoLab, a program from Mondelēz International innovation arm SnackFutures.
Asos elevates Calamonte to CEO
Digital fashion retailer Asos promoted José Antonio Ramos Calamonte to the role of CEO.
Calamonte served as chief commercial officer since January 2021, joining the company after holding leadership roles at brands including Inditex, Esprit and Carrefour Spain. He succeeds Nick Beighton, who stepped down as CEO in the fall of 2021 as sales growth slowed.
Along with Calamonte’s elevation, Asos named Jørgen Lindemann as chairman of the board. The former president of Swedish digital entertainment business Modern Times Group, Lindemann is currently the chair of Miinto, a Danish online fashion marketplace.
Natura &Co announces reorganization
Cosmetics group Natura &Co is set to reorganize its corporate structure. It will do so under a new leader: Fabio Barbosa, who is currently a non-executive director with the company, will lead the Nature &Co Group, as well as a workstream that shapes the company into a “new and leaner corporate structure that will be implemented in the coming months,” a news release states.
Barbosa was previously CEO of the Abril publishing group and Santander Brazil. He also served as president of Brazilian banking federation Febraban and Banco Real/ABN Amro.
In turn, current CEO and executive chairman Roberto Marques will step down from those roles, and plans to retire at the end of the year.
São Paulo, Brazil-based Natura &Co houses brands including Avon, Natura, The Body Shop and Aesop. Collectively, the group posted net revenue of $4 billion in 2021.
Estée Lauder names new leaders for Origins, Bumble and bumble
Amber Garrison and Corey Reese. (Courtesy photo)
The Estée Lauder Companies made a pair of brand leadership appointments. Both executives will serve on the company’s executive leadership team, and report to Executive Group President Jane Hertzmark Hudis. They include:
- Amber Garrison was named global brand president of skincare and body products brand Origins. She previously served as global brand president of haircare brand Bumble and bumble and VP of corporate strategy at ELC.
- In turn, Corey Reese was promoted to SVP and general manager of Bumble and bumble. He previously served in the role of VP of strategic initiatives and business operations, supporting M∙A∙C, Clinique, Tom Ford Beauty, Smashbox, GlamGlow and Too Faced.
Missguided CEO Nitin Passi returns
Nitin Passi will return to UK-based fast fashion retailer Missguided as CEO, just months after stepping down from the role.
This return follows the May 30 acquisition of Missguided out of administration by Frasers Group. Passi had exited the business in April.
“Frasers Group has an unrivalled platform and fantastic operational know-how, giving Missguided a solid foundation on which we can build a successful future,” Passi said in a news release announcing the move. “I am acutely aware of the impact Missguided’s administration has had on our stakeholders and I am committed to rebuilding their trust.”
Shipium adds 3 leaders
- Shilpa Tiwari is now VP of engineering and data science. She previously served as Group Engineering Manager at Microsoft, leading the DataGrid Intelligence platform.
- Jason Kerner was named senior VP of sales engineering. He previously served as global VP of solutions & value engineering and lab service at supply chain visibility company project44.
- Brian Thom was hired as VP of sales, joining Shipium from digital freight network Convoy, where he led sales, business development and strategy.
Utz Brands promotes two EVPs
Snack food manufacturer Utz Brands, Inc., made a pair of promotions that will elevate new members to its executive leadership team.
- Shannan Redcay was appointed EVP of manufacturing. Rising from SVP of manufacturing, Redcay joined Utz in 2015.
- Chad Whyte was elevated to EVP of supply chain. Previously SVP of supply chain and logistics, Whyte will now oversee procurement while continuing to run the company’s Integrated Business Management (IBM) program.
The promotions are effective as of June 21.
"Since the start of the COVID-19 pandemic, we have added over five million new consumers to our portfolio of brands across virtually all geographies and product sub-categories, while at the same time accelerating repeat purchase rates," said Utz COO Cary Devore, in a statement. "Today's announcement reflects our heightened focus on enhancing our manufacturing and supply chain organizations to support our rapid and unprecedented levels of growth.”
Trending in Careers
Campbell Soup Company CEO Mark Clouse offered thoughts on messaging amid inflationary shifts in consumer behavior.
After months of elevated inflation and interest rate hikes that have the potential to cool demand, consumers are showing more signs of shifting behavior.
It’s showing up in retail sales data, but there’s also evidence in the observations of the brands responsible for grocery store staples.
The latest example came this week from Campbell Soup Company. CEO Mark Clouse told analysts that the consumer continues to be “resilient” despite continued price increases on food, but found that “consumers are beginning to feel that pressure” as time goes on.
This shows up in the categories they are buying. Overall, Clouse said Campbell sees a shift toward shelf-stable items, and away from more expensive prepared foods.
There is also change in when they make purchases. People are buying more at the beginning of the month. That’s because they are stretching paychecks as long as possible.
These shifts change how the company is communicating with consumers.
Clouse said the changes in behavior are an opportunity to “focus on value within our messaging without necessarily having to chase pricing all the way down.”
“No question that it's important that we protect affordability and that we make that relevant in the categories that we're in," Clouse said. "But I also think there's a lot of ways to frame value in different ways, right?”
A meal cooked with condensed soup may be cheaper than picking up a frozen item or ordering out. Consumers just need a reminder. Even within Campbell’s own portfolio, the company can elevate brands that have more value now, even if they may not always get the limelight.
The open question is whether the shift in behavior will begin to show up in the results of the companies that have raised prices. Campbell’s overall net sales grew 5% for the quarter ended April 30, while gross profit margins held steady around 30%. But the category-level results were more uneven. U.S. soup sales declined 11%, though the company said that was owed to comparisons with the quarter when supply chains reopened a year ago and expressed confidence that the category is seeing a longer-term resurgence as more people cook at home following the pandemic. Snacks, which includes Goldfish and Pepperidge Farm, were up 12% And while net sales increased overall, the amount of products people are buying is declining. Volumes were down 7%.
These are trends happening across the grocery store. Campbell is continuing to compete. It is leading with iconic brands, and a host of different ways to consume them. It is following that up with innovation that makes the products stand out. Then, it is driving home messaging that shows consumers how to fit the products into their lives, and even their tightening spending plans.
Campbell Soup is more than 150 years old, and has seen plenty of difficult economic environments. It is also a different business today, and will continue to evolve. At the end of the day, continued execution is what’s required.
“If it's good food, people are going to buy it, especially if it's a great value,” Clouse said.