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06 December 2022
Ex-Glossier CMO is CEO at Loop, Meta product lead joins Faire
On the Move has updates from Shein, L'Oreal USA, Keurig Dr. Pepper, Prada and more.

On the Move has updates from Shein, L'Oreal USA, Keurig Dr. Pepper, Prada and more.
Welcome to On the Move. Every week, The Current is rounding up the comings and goings of leaders at brands and retailers across the ecommerce, retail and CPG landscape.
This week, we’ve got details on how the CEO role will be changing hands at The Prada Group and Hain Celestial, while Glossier’s former CMO rises to the leading executive role at Loop. Meanwhile, there are key C-level and VP hires at L’Oreal USA, Keurig Dr. Pepper, Shein and Faire.
Ali Weiss was appointed as CEO of baby gear rental startup Loop. Weiss previously served as chief marketing officer of beauty brand Glossier, leading marketing, brand and community initiatives that shaped the direct-to-consumer playbook. Founded in 2021 by DVx Ventures, Loop operates on a membership model that allows families to rent toys and baby gear.
The Prada Group has set a management succession plan that will see Andrea Guerra positioned to become the next CEO of the luxury house. Guerra, a former senior advisor at LVMH Moët Hennessy, is set to be recommended at the group’s board meeting on Jan. 26. At a shareholders meeting, current co-CEO Patrizio Bertelli will be recommended as chairman, while co-CEO Miuccia Prada will remain creative director of Miu Miu and Prada. Meanwhile, current chairman Paolo Zannoni will be suggested as executive deputy chairman of the board of directors of Prada S.p.A. and, at the same time, chairman of Prada Holding S.p.A.
“This is a fundamental step we have decided to undertake, while completely engaged in the company, to contribute more to the evolution of the Prada Group and to ease the succession of Lorenzo Bertelli, the future leader of the group,” said Bertelli and Miuccia Prada, in a statement. “We thank Andrea Guerra for being willing to take the job, with the aim of achieving a steady and sustainable growth.” Lorenzo Bertelli is the son of the current co-CEOs.
Andrea Guerra. (Courtesy photo)
Hain Celestial, the natural food group, announced a leadership succession plan, effective Jan. 1, 2023. Wendy P. Davidson will become the CEO of the company, bringing executive experience from Glanbia Performance Nutrition, Away from Home, Kellogg Company, McCormick and Company and Tyson Foods. She will succeed Mark L. Schiller, who will serve as a nonexecutive member of the board going forward.
Francis Pierrel departedUrban Outfitters Group as company president, according to an announcement from parent company Urban Outfitters, Inc. Pierrel gave few details about the move, but said, “We appreciate the contributions he made during his tenure and wish him well in his future endeavors.” Pierrel joined Urban Outfitters in February following work at Club Monaco.
Jessica Liu will join fast fashion giant Shein as VP of global brand operations, according to a LinkedIn post. Liu is joining Shein from ecommerce company Lazada, where she served as president. She also worked at Alibaba, which is the parent of Lazada, and Amazon. "Jessica brings rich experience in the ecommerce sector across global markets, and we look forward to having her join the Shein growth story," said Shein, in a statement.
Ami Vora. (Courtesy photo)
Ami Vora will join Faire as the B2B ecommerce marketplace’s first chief product officer. Vora previously spent more than 15 years at Meta, joining when the company was at 100 employees. She had stints leading the largest product team at the company, and helping to create ads for Facebook and Instagram. Vora most recently served as VP of product and design for WhatsApp.
Dr. Karin Rotem-Wildeman was hired as chief research and development officer at Keurig Dr. Pepper. She is the successor to David Thomas, who is retiring after 16 years in the role. Bringing 25 years of experience, Rotem-Wildeman previously served as chief scientific officer at plant-based startup Livekindly Collective, and served in R&D leadership roles at Godiva and PepsiCo. She will lead product development, packaging innovation, flavor technology and associated R&D capabilities.
Foot Locker announced a series of executive changes under new CEO Mary Dillon that are designed in part to separate commercial activities from supply chain and IT functions:
Rahquel Purcellwill become the first chief transformation officer for North America at L’Oreal USA. With more than two decades of supply chain management experience, Purcell previously served as COO for North America, leading the beauty company’s pandemic response. “The development of the Transformation Office under Rahquel’s leadership is an opportunity to continuously drive an ambitious, strategic evolution of our business model across operations and functions, organizational design, core business tools and more,” said said David Greenberg, L’Oréal USA’s CEO and president of North America, in a statement.
Kady Srinivasan is joining Lightspeed Commerce as chief marketing officer. Srinivasan is a former marketing executive at Klaviyo and Dropbox, as well as infant health platform Owlet Baby Care. Lightspeed provides a one-stop commerce platform for omnichannel sales and operations, as well as expansion, payments and finance.
Eric Shellenback is joining freeze-dried fruit snack brand Crispy Green as chief operating officer. Shellenback brings more than 25 years of experience form The Quaker Oats Company and Nestlé, and served as a divisional president of Haagan Daz Retail and Preferred Meal. Shellenback will oversee day-to-day operations at the company, reporting to founder Angela Liu.
Ray Silva was tapped to become executive vice president of stores at Dick’s Sporting Goods. Silva is joining Dick’s from Best Buy, where he served most recently as chief people officer, and previously as president of retail, where he oversaw sales across all customer touchpoints. He will served as a member of the company's executive leadership team.
Sarah Piper was promoted to chief human relations officer at McCormick and Co. In this role, she will be responsible for the global people strategy at the Maryland-based spicemaker, including talent management, learning, total rewards, diversity, equity and inclusion, employee engagement and wellbeing and employee relations. Piper initially joined McCormick in 2007, and rose to the role of SVP for global human relations business partners.Applications are open for startups interested in the 12-week Store Nº8 dCommerce Base Camp.
Walmart incubation arm Store Nº8 and Web3 accelerator Outlier Ventures are teaming up to support retail startups.
The organizations opened applications this week for the Store Nº8 dCommerce Base Camp accelerator. The virtual program will offer education, funding and mentorship to startups building solutions in Web3 that are designed for the retail and commerce experience.
Focus areas for selected startups will include decentralized infrastructure, data and growth solutions, immersive experiences and the metaverse and the intersection of AI and blockchain technology.
“We think dCommerce represents a huge opportunity to unbundle ecommerce into its constituent parts, and into a more decentralized and composable stack of protocols to create a more efficient, equitable and improved experience for retailers and consumers from CRM to last-mile delivery," said Outlier Ventures CEO Jamie Burke, in a statement. "There is clearly no better partner than Store Nº8, as Walmart's incubation arm, so we are thrilled to launch this accelerator program together.”
Beginning in mid-August, founders will take part in a 12-week program. The cohort members will receive funding and access to subject matter experts from Store Nº8 and Outlier Ventures. They will also receive support from industry mentors in areas such as product roadmap development, the token economy and fundraising.
“Decentralized commerce has the potential to unlock new value in the global commerce ecosystem, so we are excited to partner with Outlier Ventures to support and engage with entrepreneurs building at the forefront of this technology on their path to scale," said Store Nº8 VP Thomas Kang, in a statement.
The new program arrives in the year after Web3 and the metaverse saw a spike in interest from brands and retailers, as the arrival of immersive platforms opened up new digital environments where consumers gathered. Walmart entered the metaverse through an activation on Roblox, and also introduced a platform for digital collectibles. But it remains a nascent space, so there’s room for startups bringing fresh ideas to help larger enterprises develop capabilities. Alongside connections that help startups move forward, such learning is one potential outcome of the accelerator could last beyond the 12 weeks.
Applications for the accelerator are available here.