American Eagle names digital chief, Balmain Beauty hires creative SVP

On the Move has hiring updates from Peloton, Qurate Retail Group and Fanatics.

Hans Dorsinville

Hans Dorsinville is joining Balmain Beauty. (Courtesy photo)

Welcome to On the Move. Every week, The Current is rounding up the comings and goings of leaders at brands and retailers across the ecommerce, retail and CPG landscape.

This week, we’ve got news on CEO shifts at Saks Off 5th and Versed. Plus, American Eagle has a new digital chief and Peloton rounds out its leadership team with a people-focused hire.

Saks Off 5th CEO steps down CEO Paige Thomas left the brand, according to WWD. Thomas took the top job at the Saks Off 5th in 2020, and led the ecommerce company as it spun off of the parent Saks.

With the move, Rob Brooks is stepping in as CEO of Saks Off 5th. Brooks served as president of 05, which was the store division of Saks Off 5th prior to the spinout. Jennifer Drake, who was head of stores at O5, will now serve as that division’s president.

The news comes a week after Saks Off 5th hired former Untuckit executive Julie Mares as head of ecommerce.

Express COO announces retirement

Express announced that President and COO Matthew Moellering will be retiring, effective May 5.

Moellering joined Express from Procter and Gamble in 2003, and rose to his current position in 2019.

Express is conducting a search for Moellering’s successor with the help of an outside firm.

Versed names CEO

Versed, a skincare brand founded by Katherine Power, named Kerry Sullivan as the next CEO, Retail Dive reported.

Sullivan previously served as CMO at Dollar Shave Club, and held various leadership roles at Johnson & Johnson.

With the hire, Power will step aside as CEO of Versed, and continue to serve in the top role at her other brand Merit Beauty.

American Eagle Outfitters names digital chief

American Eagle Outfitters hired David Zhang as chief digital officer, executives said on the company’s recent earnings call.

“David brings vast experience in building successful digital commerce, and we're looking forward to his contributions,” COO Michael Rempell said.

Qurate Retail Group taps Everlane executive

bill wafford

Bill Wafford (Courtesy photo)

QVC and HSN owner Qurate Retail Group named Bill Wafford to the role of chief financial officer.

Wafford has 25 years of experience, having most recently served as CFO of Everlane. He also brings CFO experience with JCPenney, The Vitamin Shoppe and Thrasio.

James Hathaway, who served as interim CFO since August, will now serve as CFO of QVC.

Balmain Beauty appoints global creative SVP

Hans Dorsinville was appointed as SVP of global creative at Balmain Beauty. In the role, Dorinsville will be responsible for all creative for Balmain Beauty, including image, concepts, strategy and brand voice.

Dorsinville previously served as chief creative officer at Gotham and Select World. He was also a founding partner at Laird + Partners.

The move comes after Balmain signed a license agreement with Estee Lauder in September to collaborate on a line of beauty products that will launch in September 2024.

Peloton hires chief people officer

Dalana Brand

Dalana Brand. (Courtesy photo)

Peloton named Dalana Brand chief people officer, completing a revamp of the leadership team under CEO Barry McCarthy.

Brand previously served as chief people and diversity officer at Twitter, and also brings prior experience with Electronic Arts and Whirlpool.

Fanatics makes 2 hires

Fanatics made a pair of key marketing hires as the collectibles-focused ecommerce company continues to expand its team:

  • Ken Turner was named chief marketing officer, bringing experience as EVP and CMO at Red Bull North America, and a decade at SC Johnson.
  • Don Crawley, known as Don C, is joining Fanatics-owned sportswear brand Mitchell & Ness as creative director of premium products. Don C is the founder of the Just Don brand, and has partnered with Mitchell & Ness since 2011.

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